Budweiser indeed has a problem!.  The parents of young people are finally getting it that beer is an illegal drug for youth. No matter how “Cool” Hip hop music aimed at youth is, it should not be passed around at concerts to experiment if certain tastes of beer are most stimulated by music.

Parents are the first and finest curb to youth experimentation with alcohol beverages and “cool” music combos. Underage children are being more cognizant of the drug alcohol which is connected to being the leading killer of youth in America. That’s a good thing.

Budweiser is attempting to capitalize on the enomous popularity of JZ  by merging his appeal to kids to encourage drinking their product. If Marlboro attempted to sponsor JZ’s tour, that would trigger a national outcry and such an endorsement would be stopped in its tracks. However, I learned about this dangerous campaign through reading the business section of my local newspaper and the reporter, Tim Logan,- of the St. Louis Post-Dispatch,  never broached the idea that this business venture could have dire consequences  for youth.